The Roadmap to 10 Million Lives by 2035
Every maneuverstarts with a compelling vision. For Nouricare Uganda ltd., that vision was simple
yet radical: to eliminate a preventable crisis caused by malnutrition and become Africa’s leading
partner in nutritional excellence. Our journey purposes to respond to a profound need, charting
an ambitious course for regional impact.
An origin in urgent need
Our roots are grounded in the grim reality that malnutrition is systematically robbing our
communities of their potential. Observing severe impact on vulnerable groups, especially the
crisis of low birth weight among infants, we recognized the urgent need for an affordable
nutritional product that offered superior quality, customization, and absolute efficacy.
As a result, Nouricare reloaded, a scientifically formulated "Quadro-formula" derived from highquality local ingredients was created. Not as a generic supplement, but as a targeted nutritional
solution rich in protein, omega-3 fatty acids, and essential vitamins, tailored to support life's most
ritical stages. Our commitment to integrity and trust was embedded from day one: by producing
every blend freshly made to order, we guarantee potency and build an unshakeable bond with
the families that depend on us.
The future map
Our journey is guided by our core values; nutritional excellence, integrity and trust, vitality and
impact, and commitment to sustainability.
Our immediate focus is to consolidate leadership in Uganda and start on regional expansion that
is;
• Establish Nouricare products as the leading prescribed nutritional supplements in
Uganda, driven by partnerships with hospitals, health food stores, and pharmacies, we
look to command a greater portion of the market share.
• Achieve a 99% customer satisfaction rate on freshness and potency by optimizing our
unique made-on-demand production model.
• Finally, successfully launch distribution into two neighboring East African countries,
proving our model's effectiveness across new markets.
By 2035, Nouricare will be synonymous with life-changing impact across East Africa.
We want to be the most trusted and sustainably packaged nutritional partner across the region,
committed to driving a measurable reduction in malnutrition and ensuring optimal health and
vitality for over 10 million vulnerable individuals, including babies, children, breastfeeding
mothers, and the elderly. We will continuously invest in Research & Development (R&D) to enhance our product lineage,
maintain pioneering stance on sustainability and keep our promise of zero non-compostable
waste through innovative packaging.
Our journey is more than just business; it is about rewriting the health narrative for millions of
people. Join us as a customer or partner, and help us build a nutritionally empowered future.
By: Nouricare Team